Hi fur-parents!

We love our job! We started Vital Pet Life because like all pet owners, we love our pets!

Everyday we get to help pet families solve a multitude of problems; a Shetland pony’s lack of mobility, a makeover for a 14 year old grumpy and matted kitty, an itchy Lakeland Terrier service dog, and countless other pets with skin allergies, hair & joint issues. We believe that our fur-babies should be given the best products and supplements to unlock their happiness, vibrance, and longevity.

Vital Pet Life’s story began when we were unable to find a soothing, non-GMO, toxin-free product to relieve our dog Tuxedo’s extremely dry skin and coat issues. We began researching and formulating clean, sustainably sourced, toxin-free solutions; beginning with our Wild Alaskan Salmon Oil. Seeing Tuxedo’s dramatic improvement inspired us to create our business, Vital Pet Life.

After you purchase a VPL product, you’re not only a customer, you’re part of the VPL community and family. Our 100% Happiness Guarantee ensures that every purchase is a success. We strive to always give you quality products and the best customer service.

Happiness, Vibrance, Longevity!

We are committed to the health of your pets!

Much Love ❤️,

Tuxedo, Donie, and Kyle

Our Process

At Vital Pet Life, we thoughtfully and carefully research all the ingredients we put in our products. We conscientiously formulate our products with the knowledge that pets, and pet owners as well, have sensitivities to certain ingredients. This attention to detail and quality is one of the factors that sets us apart from our competition.

We’re a family run business and feel strongly about our commitment to transparency. We started VPL because we couldn’t find a soothing, all natural product for our dog Tuxedo’s dry coarse coat and skin. We first tried other products from big-name companies. When we couldn’t pronounce half the ingredients in these products, we began researching our own clean, sustainably sourced, toxin-free solutions, free from harsh chemicals, mineral oil, sulfates and parabens. We believe in transparency so that our customers know what they are using on their fur babies.

At VPL, we’re going to tell you why we do what we do; from our mindful sourcing of ingredients to our thoughts on sustainability. We try to be thoughtful with our impact on our planet while creating clean, sustainable, trustworthy products that help families comfort and care for their fur babies.

Giving Back

Our goal at Vital Pet Life is to create a compassionate and socially aware business that makes a positive impact within its community. With this in mind, VPL contributes to organizations that we feel make the world a better place and with whom we can be actively involved as a family.

We're happy to be working with following amazing organizations. ❤️