At Vital Pet Life, we thoughtfully and carefully research all the ingredients we put in our products. We conscientiously formulate our products with the knowledge that pets, and pet owners as well, have sensitivities to certain ingredients. This attention to detail and quality is one of the factors that sets us apart from our competition.
We’re a family run business and feel strongly about our commitment to transparency. We started VPL because we couldn’t find a soothing, all natural product for our dog Tuxedo’s dry coarse coat and skin. We first tried other products from big-name companies. When we couldn’t pronounce half the ingredients in these products, we began researching our own clean, sustainably sourced, toxin-free solutions, free from harsh chemicals, mineral oil, sulfates and parabens. We believe in transparency so that our customers know what they are using on their fur babies.
At VPL, we’re going to tell you why we do what we do; from our mindful sourcing of ingredients to our thoughts on sustainability. We try to be thoughtful with our impact on our planet while creating clean, sustainable, trustworthy products that help families comfort and care for their fur babies.